Redlands Coast Chamber of Commerce
THE Redlands Coast is entering an exciting period where major events will not only entertain but also deliver significant economic and community benefits.
In July 2026, thousands of athletes, families and supporters will arrive for the Junior State Championship, one of Queensland’s premier junior sporting tournaments.
Just a few months later, RedFest (September 26-27) will once again bring colour, music and culture to the heart of our region.
These occasions are opportunities for local businesses and the community to thrive.
Each visitor represents spending across dining, retail, accommodation and transport.
At the same time, locals are inspired to rediscover their own backyard, supporting small businesses and enjoying the vibrancy that events bring.
This year we have the Diwali Festival of Lights in October.
This annual event has the potential to become even bigger, offering the community a wonderful celebration of culture, cuisine and music.
Sirromet’s large events, festivals on the islands, and seasonal occasions such as Christmas and school holidays add even more momentum.
Together, these events position Redlands as a growing destination while creating consistent opportunities for businesses of all sizes.
For small business operators, preparation and collaboration are key.
Early engagement with event organisers provides valuable insights into audiences, helping tailor offers, packages and promotions.
For the community, these events create shared pride and participation.
Families looking for affordable holiday fun can find it close to home, while visitors gain authentic experiences that showcase Redlands’ welcoming character.
Marketing ensures this momentum translates into results.
Local newspapers like Redland Bayside News and radio, social platforms, and community networks can help spread the word, amplify business initiatives, and highlight unique local stories.
Businesses must be proactive, do the research, connect with Council, organisers, and Chambers of Commerce, and act.
No business can be great at everything – work with each other, seek advice, plan ahead, and do the research well in advance.
